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What copywriter wrote this?

















Today’s Grand Prize – £50 off Breakthrough Copywriting if you can correctly guess what the heck this sign in our local Marks & Spencer was referring to.

Won by Steve Cassidy.

Categories: Hall of shame.

3 Responses to What copywriter wrote this?

  • Steve Cassidy
    April 18, 2013

    I’m guessing this is referring to potato accompaniments – ie mash, chips and so forth. Was it a very narrow aisle 😉

  • Andy Maslen
    April 18, 2013

    Steve – you win! I think it was the experience and insight of the writer that was narrow, rather than the aisle. Let me know if you;re booking and I’ll cut the price by £50 as promised.

  • Pinky
    May 7, 2013

    I took the same picture a couple of weeks ago when I saw it! Brilliant.

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